How to successfully pitch journalists in the digital era
Find out about the different elements that online PR professionals should use to successfully pitch journalists their client stories.
When, and if, PRs should ask journalists to link to their clients
We examine whether a digital PR agency should ask online publications to link to their clients in pieces they were responsible for, or not.
How data journalism and digital PR can give brands more credibility
We look at data journalism and how to use it as part of your company’s digital PR strategy for unrivalled publicity.
Journalism and the media in 2022: what to expect
Media experts share their views on what may happen in journalism this year.