Content marketing
The world is awash with content. Every piece of content you create should be designed to cut through, stand out and give customers a compelling reason to learn more.
We’ll boost your online presence through our full-service content marketing offering.
Our content marketing strategies are grounded in an understanding of your commercial goals, along with our flair for tracking social culture and unearthing trends that keep your finger on the pulse.
We can audit your current social presence and conduct a competitor appraisal – free of charge.
Our creative approach to content marketing
Research is the foundation
We’ll delve deep into your business and sector to define your content goals and you’re the audience you want to reach.
Creating a consistent brand voice
Next, we’ll create a tone of voice that captures your brand’s personality and how you want to sound to your employees and your customers. These will come as a plug-and-play set of guidelines, so your internal team can easily use them to create a consistent way of speaking about your business.
Generating engagment and sales is our focus
Then we’ll turn-up the dial with a content strategy that engages the right content for your brand through the right channels, to drive customers through your sales funnel.
We create consistent, coordinated brand stories
We do this by developing compelling, co-ordinated stories, not just random social posts. All of our content is original and bespoke to your brand – nothing we do is off-the-shelf.
Magnifying reach through intelligent content repurposing
Once we’ve created your content, we’ll use to directly target customers through email marketing campaigns, and we’ll make it work hard across all of your platforms. This way, we use your digital PR, blogs, videos, and thought leadership to reach the widest audience.
Search optimised for maximum organic exposure
Every piece of content, and your channels, will be fully optimised for search and they will be tracked, so you know what is working and where to focus your budget.
Choose Reachology for next level content marketing
Uk Office
111 Piccadilly, Ducie Street, Manchester, M1 2HY
Hours: Mon-Thur, 9:00AM-5:30PM. Fri, 9:00AM-5:00PM
Phone: 0161 638 0841
Email: contact@reachology.co.uk
