Reachology is a powerful hybrid of traditional PR and SEO specialists

PR has changed. The variety and diversity of media is vast.

Your audience could be reading your tweets in the morning then searching Google for you in the afternoon.

It’s a marketing cliché but you still need to be in the right place at the right time and to do that you need a strategy that secures crucial coverage without blowing the budget.

That’s why we assembled a team of the best traditional PR and SEO specialists to form Reachology.

We use a mix of tactics to deliver organic reach across a wide range of media and employ advanced analytics (including in-house metrics Q-Flux and ReachScore) to report on SEO and brand reach activity.

Will your digital PR services increase traffic and sales?​

Meet the leadership team

Samantha Lafferty

Samantha Lafferty

Digital PR Director

Samantha is a digital PR, marketing and customer experience specialist who advises growth companies and global brands on brand building, product launches, thought leadership and private equity investment.

Samantha is a former journalist with Bloomberg, The Sunday Times, The Guardian, and has written for magazines and newspapers around the world.

Combining an entrepreneurial outlook with creative flair, she has a proven track record of delivering KPIs and impacting the bottom line.

Samantha and her team seamlessly work as an extension of the businesses they support, dovetailing with in-house leadership, marketing, customer experience, and IT teams, to provide strategic counsel and tactical delivery.

George Blandford

George Blandford

Director
(Sales and strategy)

George has a wealth of media and marketing experience and was instrumental in growing UK Linkology and Linkologists.com to over £3m in turnover since 2018.

George advises companies of all sizes on their SEO strategies, primarily with a focus on how backlinks can impact visibility in search engines.

He has a nose for where the business is within any sector and provides strategies that target fast growth and high ROI.

George supports our digital PR teams to ensure their strategies are optimised for search and able to deliver tangible results.

Jason Brooks

Jason Brooks

Director
(Marketing and product development)

Jason is the founder of UK Linkology and Linkologists.com in the United States.

He has over 22 years digital marketing experience, first building a website in 2003 and studying for his PGDip in digital marketing communications in 2014.

Jason’s passion is developing disruptive business models and processes. In 2018 he successfully introduced our M-Flux metric to shake up how websites are assessed for suitability in backlink campaigns. This innovation contributed to a 950% increase in turnover and a massive leap in client retention due to significantly enhanced results.

Reachology clients now benefit from Jason’s latest innovation Q-Flux, which uses an up to date set of verified quality metrics such as Google’s Core Web Vitals, combined with industry-standard SEO metrics like Moz DA, to provide clarity for digital PR reporting. Q-Flux is another game-changing solution for our clients.

Rachel Thompson

Account Director

Rachel has been with UK Linkology since 2016 delivering millions of pounds worth of link building campaigns for hundreds of clients.

The Reachology model relies on a PR/SEO hybrid skillset, meaning Rachel is a crucial member of the management set-up here at Reachology.

Rachel works tirelessly delivering results for her clients and has developed campaign management processes that make partnering with us for your digital PR a breeze.

P.S. The reviews Rachel’s clients have posted are well worth a read.

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Uk Office

111 Piccadilly, Ducie Street, Manchester, M1 2HY

Hours: Mon-Thur, 9:00AM-5:30PM. Fri, 9:00AM-5:00PM

Phone: 0161 638 0841

Email: contact@reachology.co.uk

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